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Bricoman – 2019 Inspirations Catalogue

Bricoman inspired!

This is not a leaflet! It is an inspiration booklet for artisans.
Bricoman is innovating and advancing ever further in the B2B sector by offering a range of backdrops to help artisans complete projects for their clients.
This is a new communication medium to influence, inspire, and highlight food, clothing, bathroom, and outdoors collections.

• 3D • Artistic direction • Logistics • Post-production • Editing • Newsletters • Webdesign

Made up entirely of Bricoman products

The 20 backdrops have been visualised, created, and produced in collaboration with the Evo agency.

The timelines, the availability of samples, and the size and nature of the decorations pushed the Bricoman communication teams to make a strategic choice to focus on 3D image design requiring high quality and a very high level of realism.

A fully 3D project in 2 months!

After selecting the products and the fashion design confirmation, each backdrop is drawn by Evo’s Artistic Directors in collaboration with the Bricoman teams. Then the “logistics” work starts upstream which allows us to structure the production planning: orders, removal and receipt of available samples, identification to isolate the items to be modelled on the schema or photo.

Each backdrop is then modelled

by the 3D designers supported by fashion designers and photographers to ensure the realism and the accuracy of the image:

Shadows, lights, perspectives… everything is confirmed by photography professionals!
All that remains is to create the chart and the catalogue, the site clip, and the newsletter by integrating the selection of Bricoman products

Published in the form of a catalogue and a web clip

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